Amazon Marketing & Strategy
Given that it is a Marketplace, Fulfillment channel and Advertising platform, among other things, how should you approach Amazon?
- Should we focus on sales via my website or Amazon?
- How should we allocate my budget across advertising channels?
- How do we asses the value of an Amazon customer?
We can help answer these questions and define your marketing strategy, which may differ depending on your brand's stage and channel mix.